Style what you’ve grown

Your growth routine is doing its thing, and those fresh baby hairs are proof. Our Hair Styling collection is made for thin hair baddies, with lightweight formulas built to support strands and protect new growth, never weigh it down. Set flyaways with a flexible hold, refresh roots (and add volume) between washes, and finish with shine and scent. Made with fine hair in mind, kind to every hair type.

  • New! Hair Gloss & Perfume

    Available in 3 scents.

    SHOP NOW
  • The Hairmaster Slicking Stick by Bouf, standing upright on a plain light pink background. A woman with slicked back hairstyle holding the Hairmaster Slicking Stick against a plain beige background.
    The Hairmaster Slicking Stick
    New In
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (2 Reviews)
    The Hairmaster Slicking Stick
    Smooths, sets and tames in one swipe.
    $24.95
    $24.95
  • A red cylindrical bottle of Bouf Grease Lightening Dry Shampoo, featuring a ribbed cap and white text, set against a solid pale pink background. A split-screen close-up of a woman's hairline and part line, showing darker, fuller-looking hair on the right compared with thinner, lighter hair on the left.
    Grease Lightning Dry Shampoo
    New In
    5.0
    Rated 5.0 out of 5 stars
    5.0 Stars (41 Reviews)
    Grease Lightning Dry Shampoo
    Wet-to-dry mist that absorbs oil instantly.
    $29.95
    $29.95
  • A bottle of Bouf Hair Gloss & Perfume in the scent, A Lady Never Tells, against a solid light beige background. Bouf Hair Glass & Perfume bottle styled on a pink peony with white orchids and vanilla bean against a pink gradient background.
    Hair Gloss & Perfume – A Lady Never Tells
    New In
    Hair Gloss & Perfume – A Lady Never Tells
    Pink Peony & Vanilla Orchid.
    $39.95
    $39.95
  • A ribbed glass bottle of Bouf Hair Gloss & Perfume in the scent, It's A Secret set against a solid pale grey background. A bottle of Bouf hair gloss and perfume with a white fresha and mandarin segments on a deep pink background.
    Hair Gloss & Perfume - It's A Secret
    New In
    Hair Gloss & Perfume - It's A Secret
    White Freesia & Mandarin.
    $39.95
    $39.95
  • A bottle of Bouf Hair Gloss & Perfume in the scent Ask Me Again against a solid grey background. Bouf hair gloss and perfume bottle styled with tabacco leaves and small red berries on a dark red background.
    Hair Gloss & Perfume - Ask Me Again
    New In
    Hair Gloss & Perfume - Ask Me Again
    Pink Pepper & Tobacco Leaf.
    $39.95
    $39.95
  • The Flouf Factor Growth Leave-In Mask and the Hairmaster Slicking Stick from Bouf's Slick Me Baby Bundle, shown together on a beige background — a red squeeze tube and a pink applicator wand with its cap removed Two women posing back-to-back, each holding a product from Bouf's Slick Me Baby Bundle — the Hairmaster Slicking Stick and the Flouf Factor Growth Leave-In Mask — against a warm beige background
    Slick Me Baby Bundle
    New In Save 20%
    4.6
    Rated 4.6 out of 5 stars
    4.6 Stars (97 Reviews)
    Slick Me Baby Bundle
    Your slick-back starter kit.
    $43.92
    $54.90 $43.92
    Sale
  • Squeaky Clean Bundle Squeaky Clean Bundle
    Squeaky Clean Bundle
    New In Save 15%
    4.7
    Rated 4.7 out of 5 stars
    4.7 Stars (233 Reviews)
    Squeaky Clean Bundle
    Cleanse, condition and stretch it out.
    $80.60
    $94.85 $80.60
    Sale
Bouf hair styling products including slicking stick, dry shampoo and hair fragrance

Style & Protect Hair Health

First we helped you grow it, now we’re helping you style it. Formulated for thin hair baddies, our styling edit is lightweight by design - built to support strands and protect new growth without weighing it down. Add volume, boost shine and build out your growth routine, one styling step at a time.

FAQ's

The answers to your ‘wait, what?’ moments